Connecticut law firms: Get 30 qualified case inquiries in 90 days, or we work free until you get them.
Book a 15-minute case flow review
THE PROBLEM
Most Law Firms Don’t Have a Lead Problem.
They Have a Cost-Per-Case Problem.
You’re already investing in referrals, Google Ads, SEO, networking, and intake.
But can you answer these questions?
- What does a signed case actually cost your firm?
- Which marketing channel generates the highest-value matters?
- How many qualified inquiries are being lost because nobody followed up quickly enough?
- Which campaigns are producing revenue versus just producing leads?
If the answer is “I’m not sure,” you’re not alone.
Book a 15-Minute Case Flow Review.
INTRODUCING THE CASE FLOW ENGINE
One Tracked Pipeline. From Ad Click To Signed Matter.
The Case Flow Engine™ is our flagship growth system designed exclusively for Connecticut law firms.
Instead of juggling multiple disconnected marketing tactics, we build one measurable client acquisition system that tracks every step of the journey.
The result?
A clear understanding of what’s generating cases, what’s wasting budget, and exactly where growth comes from.
Google Ads
Build brand awareness, increase traffic, and achieve your business goals. Be seen wherever your customers are. Staying top of mind leads to success.
Local SEO
Local SEO to ensure you appear when your customers are online searching for your services.
Landing Pages
Build pages that speak to your potential clients. A page for child custody shouldn’t talk about prenups.
Intake Follow-up
Your intake process is a vital part of your pipeline. If it doesn’t guide potential clients to sign a retainer, your pipeline has leaks.
Matter Tracking
What practice areas bring the most traffic? Which bring the most signed cases? It’s
Cost-Per-Case Reporting
How much does a signed case cost? Tracking your ROI matters when deciding where to advertise.
Everything Needed To Generate And Track More Qualified Cases
What You Get
✔️Google Ads Management
Put your firm in front of people actively searching for legal help.
✔️Conversion-Focused Landing Page
Built specifically to turn visitors into consultations.
✔️Cost-Per-Case Tracking
Know exactly what it costs to generate signed matters.
✔️Local SEO & Google Business Profile Optimization
Increase visibility when prospective clients search for legal services near you.
✔️60-Second Case Response System
Every new inquiry receives an immediate response and is routed into your intake process.
✔️Monthly Strategy Leadership
Direct access to strategic guidance from Shire Lyon.
OUR UNIQUE ADVANTAGE
The Audience DNA Audit™
Most agencies start with keywords.
We start with people.
Our proprietary Audience DNA Audit™ identifies the motivations, concerns, and decision-making patterns of your highest-value case types.
This allows us to create marketing that connects with the right prospects before your competitors do.
Because great marketing isn’t about reaching more people.
It’s about reaching the right people.
GUARANTEE
Our 90-Day Qualified Case Inquiry Guarantee
If you don’t generate 30 qualified case inquiries within your first 90 days, we’ll continue working at no additional management fee until you do.
You keep the landing page.
You keep the tracking systems.
You keep the creative assets.
Because we’re confident in the system we build.
At Shire Lyon Ads, we help Connecticut law firms generate qualified case inquiries through a combination of:
- Google Ads
- Local SEO
- Conversion Optimisation
- Intake Tracking
- Revenue Attribution
Our mission is simple:
Help law firm owners make marketing decisions based on measurable outcomes instead of guesswork.
Shire Lyon
ABOUT SHIRE LYON ADS
Built For Law Firms That Want Measurable Growth
Happy CLIENTS
Don’t Just Take Our Word For It
Shire is a pleasure to work with. Her expertise in PPC has helped us promote our content in exactly the way we intended to and to the target audience we hope to reach…
Shire has brought expertise, creativity, flexibility and a great attitude to all of the projects we’ve worked on together.
Shire Lyon Ads has helped a major customer grow from $10 million to $14 million in annual revenue within two years, demonstrating their digital marketing expertise. The responsive, professional team ensures a smooth workflow through their timeliness, clear communication, and well-rounded skill sets.
